A Heavenly start to 2014

As someone almost said: in London, January isn’t a month, it’s a state of mind, a dark, loveless time, a long drizzly night of the soul. When all’s said and done, it’s just not on.

It’s in such a joyless month that boozing, our national pastime, can really come to our aid. It might even save us. It makes you wonder what these people on their Dry Januarys are thinking. But while they cry into their wheatgrass smoothies, it’s a relief to know that boozy sanity prevails elsewhere, nowhere more so than at one of Borough Wines’ favourite boozers – and partner in wine –  The Social.

For those of you who don’t know. The Social was brought into being by the people behind the Heavenly Recordings record label in the Madchester days of yore. From its original club night, The Heavenly Sunday Social – where the Chemical Brothers made their name – through its residency at the legendary (sadly now demolished) Turnmills to its current home in Little Portland Street, W1, The Social has been keeping revellers in the zone for nearly two decades, proudly claiming to have “launched over a million hugely successful hangovers”.

On Monday night we at Borough Wines were well chuffed to be part of The Social’s antidote to all this puritanical Dry January nonsense: Retox: The January Festival of Drinking, which gave us a chance to show off some of the wines in our range to the Social stalwarts keeping it Heavenly during this otherwise hellish month.

Our free tasting went down brilliantly, even if it did all go a bit vague towards the end. Part of the fun though, right? If you missed us on the night no need to worry: six of the 10 wines we took along make up The Social’s new wine list, so get down there and try them at your leisure. You’ll be hard pushed to find a better value wine list in W1.

Two light, young Languedoc wines will be the house red and white – The Social White and The Social Red. We’ll also be supplying a lovely strawberry-scented Provençal rosé, a fiendishly quaffable prosecco frizzante, and two from Spain: a flinty, refreshing Malvasia and a fruity young Rioja.

Of the others chosen for this special tasting – a dry Tokaji (Hungary), a white Pacherenc sec (Gascony, France), an unoaked Rioja and a Coteaux D’Enserune grenache/carignan blend (Roussillon, France) – the Pacherenc Odé D’Aydie was the clear favourite. Produced in the Madiran area of Gascony, south-west France, it’s a blend of petit and gros mensang (white) grapes. It’s light and lemony with luxurious honey and almond-type aromas. All pretty classy for a Monday night. 

We’d like to thank to Carl and Tim and the rest of the crew at The Social for a top night. Hope to see you all again soon. 

Look out for us at other special Borough Wines events around the capital in the coming weeks and months. We’ll let you know the details here, as well as in the shops, as soon as they’re confirmed.



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